Web Design
Torched Earth
An Animated PSA from New Belgium
Far far away, behind the word mountains, far from the countries Vokalia and Consonantia, there live the blind texts. Separated they live in Bookmarksgrove right at the coast of the Semantics, a large language ocean.
Torched Earth Ale was a beer released by Fat Tire Earth Day 2021 to show what the future of beer will be like if we don't get more fortune 500 companies to commit to meaningful plans to address climate change.

My Role: Lead Designer/Animator
Building off the New Belgium animation style previously establish, my role was to work through storyboards, style frames and then bring the animation to life.

Creative Direction:
Joshua Wills

Illustration:
Dylan Fowler

Studio:
Consume & Create
Far far away, behind the word mountains, far from the countries Vokalia and Consonantia, there live the blind texts. Separated they live in Bookmarksgrove right at the coast of the Semantics, a large language ocean. A small river named Duden flows by their place and supplies it with the necessary regelialia. It is a paradisematic country, in which roasted parts of sentences fly into your mouth.
Dylan Fowler did a fantastic job with this can illustration.Check out more of his work here.
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